QUETZAL Tx —Brand Identity Rebrand
Role: Brand Designer
Developed a full rebrand for Quetzal Tx, a biotech company focused on equitable, future-forward healthcare access. Designed a bold visual identity inspired by the vibrant Quetzal bird—symbol of freedom, resilience, and renewal. The system includes custom typography, a distinct color palette, and flexible logo marks tailored for digital, print, and investor-facing applications.
BEDAWI X MALAAK MEDIA — Jersey Design
Role: Art Director + Apparel Designer
A limited-run football-style jersey designed for the Bedawi Collection—a capsule rooted in ancestral pride and contemporary Arab identity. I developed a striking yet minimal design language inspired by tribal geometry, cultural typography, and earthy tones, bridging heritage and streetwear. Produced for Malaak Media in collaboration with regional artists and tastemakers.
AMINA & BLOOM — Brand Identity, Design, & Logo
Role: Creative Director + Brand Designer
Crafted the full visual identity for Amina & Bloom, a North African pastry and lifestyle concept rooted in heritage, femininity, and slow, intentional living. I developed a hand-drawn logo system, refined color palette, and typographic styling that reflect both cultural nuance and elevated softness. The brand merges poetry and pastry—designed to feel both ancient and freshly bloomed.
MALAAK MEDIA — Apparel Line & Merch Design
Role: Art Director + Product Designer
Concept and design of Malaak Media’s first apparel and merch collection under the direction of the CEO/Creative Director. Blending streetwear silhouettes with poetic rebellion. I developed original graphics, product mockups, and a modular visual system for hoodies, tanks, sweats, and accessories. The collection—titled Fallen But Fly—infused angel iconography and lyric-inspired typography to reflect Malaak’s bold voice across culture, faith, and fashion.
